In the nineties of the last century, Red Sea leveraged its construction and development expertise to move into residential and commercial projects, in Israel and abroad. In each project, Red Sea carefully defined the user profile – the population that would benefit from the project, and the design and location responded accordingly.  From luxury towers in Israel to shopping malls in Hungary, this comprehensive approach, combined with strict financial project implementation, have led to lucrative, distinctive projects, each with a personality and attractions.